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Zelle scams rising: How to avoid losing thousands of dollars. Burglars target Antioch car dealership. Biden honors first Veterans Day in office with expanded VA benefits. List of deals, freebies for Veterans Day Teen charged with death of young Zion mother on the run, police say. We're adding a floor to State Street, and it's going to be one of our largest stores. We're excited about Michigan Avenue, and that store is going to look unlike any of our other stores.
It's going to have the aesthetics of a specialty store," he said in a telephone interview from corporate headquarters in Wellesley, Mass. We're going to work our way back into the Chicago market.
They've had poor performance from their core New England market. Filene's Basement has not been delivering," she added, "but this year, they have to. Although sales last month rose 12 percent, their first increase in a year, the gain came against a snow-filled January Gerson concurs.
Of seven stores that opened in , the two in Washington and one each in Philadelphia and Manhattan are doing "marvelously," he said. And State Street, Gerson said, "is doing exceptionally well. Men's clothing is absolutely great. One of the best things about State Street is being in a downtown hub. That's our cup of tea. We sell tons of suits to career men and women. Expansion of the lower-level store at 1 N. State will begin in May and is scheduled for completion by fall.
Children's clothing and decorative home accessories will be added. A sub-basement will add 15, square feet of selling space, bringing the two levels to a total of 60, square feet of selling space.
That will make it second in size only to the original Filene's Basement in Boston. As for the two stores that will be built close to Chicago, specific locations and a time frame have yet to be determined. But it's the new Michigan Avenue store that sets Gerson to talking as exuberantly as he does in that distinctive Boston-street accent heard in his radio spots and TV commercials. Accessible via a direct street-level escalator, the store on the fourth and fifth floors will be "more intimate" than other Filene's Basement stores, Gerson said.
It will have 35 dressing rooms and 27, square feet of selling space. It will carry only men's and women's clothing and accessories, he said, with merchandise "geared toward the upscale designer customer.
Like other Filene's Basement stores, about 10 percent of stock will include previous seasons' sale merchandise purchased from other stores, including Neiman Marcus and Saks Fifth Avenue. Another 10 percent of stock will be private-label items, and about 80 percent of the merchandise will be purchased directly from manufacturers and designers-generally overstock, canceled orders, etc.
The store carries primarily current-season merchandise, Gerson said.
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